Marketing Public Relations

  • MPR: The Book
  • MPR: The Blog
  • Speaking & Seminars
  • Coaching and Consulting
  • News and Links
  • Book Store
  • Contact
  • Thank you!

SOCAP

06/17/2010

0 Comments

 
I had the pleasure of presenting “Generations and Social Media” at the Society of Consumer Affairs Professional’s (SOCAP) meeting in Hershey, Pennsylvania yesterday.  I enjoyed my time with the group, and I was pleased to see so many talented and committed professionals working to break down the silos of marketing, PR, and customer service to create a business model where all company functions integrate customers into strategy and operations.

Thanks SOCAP-Philadelphia!
Add Comment
 

Power of Perception

06/09/2010

2 Comments

 
Hi MPRers.  I’ve been off doing other things for a while, but rest assured you’ll be seeing lots more from me soon.  In the meantime, this is something I had to share.  It is a video of Rory Sutherland speaking at the TED conference.  Sutherland talks about the importance of perception and he is very informative and entertaining as well.  While I am a TED subscriber, I have to credit Scott Monty for bringing this video to my attention.  So, I encourage you to check out Scott’s blog, The Social Media Marketing Blog for his insights.
2 Comments
 

    Enter your email address:

    Delivered by FeedBurner

    Bookmark and Share

    By TwitterButtons.com

    Author

    Gaetan Giannini is an Assistant Professor and the Chair of the Department of Business, Management & Economics at Cedar Crest College.  He is also the author of Marketing Public Relations (Pearson-Prentice Hall) and a speaks and writes frequently on sales and marketing topics.

    Archives

    March 2012
    April 2011
    October 2010
    August 2010
    July 2010
    June 2010
    May 2010
    April 2010
    March 2010
    February 2010
    January 2010
    December 2009
    November 2009
    October 2009
    September 2009
    August 2009
    July 2009
    June 2009

    Categories

    All
    About
    Advertising
    Best Practices
    Blogs
    Book Review
    Brand Authors
    Cases
    Chapter 1
    Chapter 10
    Chapter 11
    Chapter 12
    Chapter 13
    Chapter 14
    Chapter 2
    Chapter 3
    Chapter 4
    Chapter 5
    Chapter 6
    Chapter 7
    Chapter 8
    Chapter 9
    Connectors
    Creativity
    Crisis
    Ethics
    Events
    Experts
    In The News
    Interaction Concept
    Interview
    Marketing Psychology
    Media
    Message
    Mpr Alert
    Mpr Cases
    Mpr Distillery
    Pitch Letters
    Pitching
    Planning
    Press Releases
    Salespromo
    Selling The Story
    Social Media
    Teaching
    Tools
    Video
    Viral
    Wom

    Click to set custom HTML
    Follow this blog
    Marketing Public Relations - Blogged

    RSS Feed


Copyright Gaetan Giannini 2010