The New York Times, NPR, and even the famous Dr. Oz have jumped on the water quality bandwagon. If you’ve got a product or a client with a product that has anything to do with water quality or safety, now is a great time to rev up the pitch machine.  If it is something that has a significant impact on consumers or businesses, you’ve got a national story.  If your story is not that different from what’s out there already you may still be able to play a local angle on this global topic.  This is also a great opportunity for activists groups, and a heads up for companies that may have a negative impact on the water supply.

Happy pitching!

MPR alerts are a running feature of the MPR blog that highlight a hot topic emerging in the media.  They are designed for marketing & PR firms and professionals looking for new stories to pitch. They also make a great assignment for Marketing Public Relations students.  Professors can ask their students to find examples of stories running on this topic, or to create a press release, pitch letter or social media concept based on this idea.  If you see an interesting topic email me at Gaetan@giannninimpr.com and I will post it.
 


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